Mission

Founded by Rapper, Poet, and Entrepreneur Sauga City Outcast, Under Dog Visions, based out of Simcoe County, exists to empower underdogs with the vision, hunger, drive, resilience, and determination to build their own brand, lead in their own right, rise, and claim their place on top.
Rooted in hip-hop culture, we celebrate ambition, authenticity, hunger, and unbreakable spirit, pushing a new wave of visionaries, hustlers, and believers ready to change the game.
Out with the old, in with the new, we’re leading the new school, putting underdogs on top, and making our mark on the world.